The Golden Standard In Link Building Services

The Golden Standard In Link Building Services

Avoid Google SEO Penalties: Which Link Building Services Are Gold?

When focusing your online marketing efforts on link building, it’s quality, not quantity that provides the strong foundation from which other links can be built. Link building services are like panning for gold. The prospector must know gold when he sees it (sites with a high amount of traffic in a related industry are a great start). The prospector must know where to look (starting with the DMOZ and Yahoo directory) and what to do with the raw nuggets he finds (Submit the website, get listed in the directory or email the webmaster) in order to make or request a valuable one-link that will catch the eye of search engines.

There are 3 parts to the gold standard of link building.

1. Link building services that deal in multiple reciprocal links are ‘fools’ gold. Most back links that you pay for have little or no value. There’s a myth among marketers that “more is better” but many back links can actually undermine your site’s ranking. Most people believe the following is true:

Buying back links is an easy and quick way to the top. It is expensive, but you will get a high Page Rank. You will not spend the many hours of dull link building work” – This is entirely false.

Firstly, Page Rank is an unreliable indicator of a pages value. If you are a PR1 then, in theory, aiming to link with sites that have a higher PR is wise, but it isn’t a one way path to the top. Google openly admits they ‘play’ with the data and it is ‘inaccurate’. Secondly, buying links is a big No! Google is quite rightly rejecting the practice of buying links to enhance your website. Google engineers monitor the top ranking sites for competitive keywords and if they slightly suspect link buying has been involved in your position, you can be penalised, even banned.

This, however, does not mean that you cannot buy the services that help create the most valuable links of all; one-way theme links.

What is a one-way theme link?

Theme equals ‘content’ which includes written content, video, audio anything that adds considerable value to the search results. One-way = your link embedded within quality content/information, then publishing on the web for the general public to access.

The pitfall is that many website owners get swept along with buying link building packages at the lowest price and this puts your website into an inescapable trap. The easier the link is to create, the lower the cost, the lower the cost the lower the value. Google isn’t going to make it easy for you to get links. They want to see you offer ‘value’ along with your links. Your website will probably get blacklisted by Google if you follow the cheapest option. The ‘fools gold’ of link building services is having many thousands of links originating from the same place or from worthless reciprocal link farms or from links created with other website that have no value in Google’s eyes. Google frowns on the practice of multiple back links pointing to a site from just one source. Particularly if the originating site has poor content value, loads of links and a low Page Rank. This is a characteristic failing of ‘link exchanges’ aka ‘Link Farms’ and their link building packages. Google spots these a mile away and will penalise their ranking. Reciprocal links are worthless now as a strategic move, however, tactically they still have their value, it’s better to have a reciprocal link with a high traffic site, then to have nothing at all. So simply linking up to a link exchange script is not only ineffective but also is damaging to your site, particularly if you don’t take the time to assess the value of each site before offering your link to a webmaster or blog owner.

2. Link building services that give you only ‘natural’ links are solid gold. What makes a good natural link may sounds obscure at first, but knowledge of your marketplace, in particular, your customer, helps identifying keywords to include on your website, also known as, on-page optimisation. They keywords provide considerable insight into this industry terminology and allow you to cater your content to the needs and desires of your market. To create the most valuable of links – theme link – involves using a combination of entertaining and informative copywriting (just like this) that solves and quenchers the target markets thirst for knowledge and integrating these keywords – this should be done for each page of your website. Only after that process is completed do you start building links to your website.

Sites that widely promote the trading of links should be avoided at all costs. Google looks for authentic, natural and organically developed back links. Sooner rather than later they will detect artificial links such as those that are openly traded. The obvious link trading networks are easy link partners for first-timers due to the structure of these networks they are wide open to discovery by Google engineers, once the engineers find these sites, they find you links as well, follow them and thus all parties involved are affected, even disqualified by Google.

3. Link building services that give you permanent back links are worth their weight in gold. Back links are critical to SEO and traffic generation. If you are going to invest into a one-way link building campaign, you must get a return on that investment. Steer well clear of subscription back links that take a monthly or quarterly fee for maintaining your ranking. Only ever pay for permanent one-way links. There is only one thing worse than not having a low search engine standing and that is losing your previously good search engine standing.

If you think that getting a solid gold link building service is just a matter of getting out your cheque book, think again. You need to make sure your website is optimised with the correct keywords, and then you embark on a one-way theme-link building campaign. That’s it! The fools gold links, reciprocal links and buying links, can seriously damage your websites marketing efforts. As with all things in life, it is more about quality rather than quantity that customers appreciate and Google rewards you for focusing on.

Anton Cox is senior project manager at World SEO. World SEO provides reliable link building services by offering several bespoke link building packages to website owners and SEO agencies wanting to enhance their web presence and win more visitors to their website.
Visit www.worldseo.co.uk to find out more about our link building services.


Article from articlesbase.com

How To Make Money Online – 3 Simple Ways

How To Make Money Online – 3 Simple Ways

If you have been online for any amount of time, you know that almost everyday someone comes up with a new way to make money online.  The opportunities are truly endless online.

What you have to do is figure out what works for you. Not every method or opportunity will work for you.  Below you will find 3 ways you can consider using when it comes to making money online.

Write articles – Writing articles is the thing to do nowadays.  It is probably one of the best free traffic generation methods out there. Article marketing is not going anywhere any time soon.  Many article directories have implemented a revenue sharing program to attract more writers to their site. With a revenue sharing program you get a percentage of the revenue generated from the ads placed around your articles. So the more articles you write the more money you will make. Great article revenue sharing sites are ehow, bukisa, triond, helium, AssociatedContent, xomba and ArticleRevenue. There are many more websites that have a revenue sharing program in place. Just do a google search on revenue sharing sites and you will get a huge list.

Start your own article directory – Article directories have the potential to make thousands of dollars a day. The way an article directory makes the bulk of its money is by placed advertisement, such as google ads, around the articles in the directory.  Article marketing is so popular that you would have no problem getting article writers to post their articles on your site.  The more articles that are submitted to your site the more money you will make. You can find free article directory software at articledashboard.com.  They give you full instructions on how to install everything. It is not hard at all.

Sell information products – People come online looking for information. If you have a product that provides a solution to their problem people will buy it.  You don’t even have to create a product from scratch. You can find a PLR product, rework it and start promoting it all in a few hours. PLR products are great because they make it possible to have an information product without having to do any long boring research.

If you want to learn more about using PLR products to start making cash online fast check out How To Generate Emergency Cash From the Internet FAST.

Related Make Money Online Articles

Article Marketing Sites: Expert Advice on What You Should Consider While Choosing The Best Article Submission Directories

Article marketing sites are used by many online entrepreneurs on a daily basis. But not all of those marketers know the best tactics on how to effectively use article submission directories for maximum exposure and profit. So in this aricle you will find expert advice on what features you should consider while choosing top article marketing directories.

Article Marketing Sites: How To Choose The Best Directories?

Before you choose and use any article marketing site, first you should determine what purposes you are going to use these directories for? Do you want to get traffic, or build backlinks or earn fast cash? After you have decided about that, we can take in to consideration the following important things while choosing the top article promotion sites.

Article Marketing Sites: What Should I Consider In Order To Choose The Best Ones?

1.    Alexa Ranking

The less alexa ranking the site has, the more reputable it is in the eyes of search engines. So start building your list of article marketing sites from the directories with less alexa ranking.

2.    Do-follow or no-follow

This is also important especially if you are going to use article promotion mainly for link building. Try to focus mostly on dofollow directories to get maximum Google juice for your sites.

3.    SEO friendly, especially Google friendly

Not all of popular article sites are Google friendly. So try to use only seo friendly article directories to get maximum results in minimum time.

4.    Does it allow direct affiliate links?

Only a few article directories (like articlesbase, goarticles) allow affiliate links. So consider this before including your site link in the resource box.

5.     Average Daily Traffic

It is also important if you want to get targeted traffic to your websites on a regular basis. Remember the higher pagerank of the article directories doesn’t always mean that they get lot of traffic every day.

Conclusion:

Article marketing sites can bring in solid passive income if you benefit of them the right way. So consider the above-mentioned tips in your daily article promotion.

Also read:

Your Aggressive Article Marketing Plan To Earn 3 Per Day: Really Works – Proven!

Want to Increase Sales Through Article Marketing?

Download FREE “Insider Article Marketing” Report and Instantly Copy-And-Paste A 0/Day Secret Article Profit System That Stuffs Your Bank Account With 24/7 Cash In Just A Few Days From Now – Guaranteed! Read more at http://www.articleinsiderprofit.info.

Question by KrisK: What article writing software is best for article marketing? Mass Article Control or Instant Article Wizard?
I need software that can actually help me create articles from scratch, not just rewrite articles. I need original content for my website because of the dupication penalty from Google.

But I understand that MAC has an article submitter, which is why I’m considering it. I have narrowed my choices down to MAC or IAW. Does anybody have any personal experience using either or both of these article marketing programs? And which one would be the best for article marketing if you can only choose one of them?

Best answer:

Answer by Donlove24
Well, with this question you are really comparing apples to oranges because each of these article softwares perform different functions. Let me explain, Mass Article Control is an article rewriter. It will take an article (called a seed article) and it will allow you to create hundreds of different or unique versions of that article (so as to avoid Google’s duplicate content penalty).

Then you can take these articles and mass submit them to the thousands of different article directories on the web. So in effect you are submitting a slightly different version of the same article and thus building back links that Google will recognize and you will not get the duplicate penalty because of the different content of each article it has created. And yes, it does include an article submitter program that will submit your unique articles to the top article directories like ezine articles and article dashboard…Mass Article Control is a very powerful piece of software for article marketing.

MAC link: http://rds.yahoo.com/**http%3a//cli.gs/mass-article-control

Now, Unique Article Wizard will help you create completely unique articles (from scratch) on any subject you choose by pulling it’s own research (fully automated) straight from the Internet and combining that research into a very readable article which you can then submit to the same article directories I mentioned before. So it is also a very powerful piece of software that performs a slightly different task than MAC.

UAW link: http://rds.yahoo.com/**http%3a//cli.gs/unique-article-wizard

I own both of these article softwares and they have helped me tremendously with my article marketing. I often get articles listed on page 1 of Google for the keywords I use in those articles. And I get tons of traffic from those Google listings.

The ideal situation would be to take UAW and create your seed articles then apply MAC to those seed articles and create hundreds of different versions – then submit those articles (with MAC) to the article directory websites for maximum effect. I hope this little explanation helps. Good luck in your article marketing efforts.

Give your answer to this question below!